The independent path,
explained.
Not ready to commit? That's fine. Here's what the independent professional path actually looks like. No pitch, no pressure.
What does “build your own” actually mean?
You set the rates. You own the clients. You keep 100%.
Whether you're a fractional CMO, a strategy consultant, an executive coach, or an advisory board member — the math is the same: 2–4 clients at $10K–$40K/month = $240K–$1.2M annually.
No placement firm taking a cut forever. No employer deciding your ceiling. Your expertise, your practice, your life.

UNRIGGED: The Podcast
Raw conversations about the corporate game, what nobody tells you about going independent, and the system behind 2,000+ independent practice launches. Free. No pitch. Just truth.
I didn't read about this.
I built it.
In 2009, Kirk Coburn introduced “Fractional CMO” to the market. Co-founded Chief Outsiders. Built the systematic process that's placed 2,000+ executives at $15K–$40K/month retainers.
Now he's teaching it directly. No firm, no commissions, no middleman. Just a small group of founding members building their independent practices together.
When you're ready, we're here.
No rush. Drop your email and Kirk will reach out when you're ready to explore.